In the past, as a PR professional there were a multitude of great resources we used to help generate news stories for our clients. Back then many were pay services that came by fax or even mail! Can you imagine how far ahead journalists had to plan to get a query posted on that one!
Well those days are mostly gone, thanks to the Internet and many service, while still pay are offering part of their service for free (promotionally) and others are just FREE.
Now my cohorts would ask me why I’m giving these away, but the reality is that if you really wanted to find them online, you will and I would rather have you visit Small Business Daily and save yourself some serious time.
Help a Reporter Out – sign up to receive this free email distribution three times daily with the latest queries from journalists looking for sources. Be ware. Participation has rules so best to read them before you get booted from the list.
Pitch Rate – also an email distribution that’s focus is on industry experts
Reporter’s Source – free email distribution with leads but you don’t have the chance to pitch the reporter yourself. Actually, you send in your pitch, it’s evaluated by the publishers and they pitch it for you. If the journalist is interested they put you in touch.
My Story Source – just launched. Free email distribution to media that allows you to pitch your news in the email and journalists contact you at their convenience. Also a good place to build community with other small businesses and nonprofits.
The Publicity Hound – a great place to get tips on improving your ability to generate positive PR for your organization.
Toilet Paper Entrepreneur – another great resource for entrepreneurs of every shape and size. A wealth of knowledge and information. Read the blog daily!
Jennifer Fortney
Cascade Communciations
Follow me on Twitter @SmallBizPRXpert
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